电视与媒体管理

电视和媒体管理JDB电子研究生课程是什么?

德雷塞尔大学电视与媒体管理JDB电子研究生课程为学生在快节奏、不断变化的多平台媒体世界中引领和创新做好准备。该课程结合了实践和学术经验，将娱乐行业的商业课程内容与建立和扩展专业网络的重点相结合，以帮助学生的职业生涯更上一层楼。

电视与媒体管理专业的学生学习掌握以下艺术：

内容创建管理
媒体交易
跨平台的交付
观众测量

德雷克塞尔大学独特的课程提供了一个充满活力和灵活的学习体验。从课堂生活的能量(同步)或方便自己的学习进度(异步),电视与媒体管理项目提供一流的JDB电子通过校园和网络选项。

JDB电子研究生有两种选择：

女士在电视和媒体管理
双硕士/MBA（在一个综合学习计划中获得两个独立的学位）

电视与媒体管理课程的毕业生加入了一个充满活力，多元化和充满激情的来自世界各地的专业人士团体，在媒体的最前沿工作。加入我们，成为这个项目的一部分，为电视、流媒体和多平台内容交付领域令人兴奋的JDB电子领导角色打开大门！

为什么要在德雷克塞尔学习电视与媒体管理？

Fast-track option-允许学生在15个月内（一年加一个季度）完成硕士学位。
Accelerated timeline-帮助学生在完成综合学习的同时进入或进入行业。
灵活性-学生可以根据自己的职业目标选择广泛的选修课。
包容与无障碍在线学生被邀请参加任何校园课程，无论是面对面的还是虚拟的，在任何时间，提供两全其美。
整体和行业特定的方法 - Professors have extensive backgrounds in television and media, and dive deep into the unique management challenges of this ever-evolving industry.
小班授课 - Students engage closely with faculty, peers and industry leaders, fostering deep connections that last well beyond graduation.
广泛的校友和专业网络 - The program's close-knit community actively supports students and fellow alumni in securing opportunities and career advancements.

Graduates emerge with not only an MS or MS/MBA in Television & Media Management but also with the skills, network, and confidence to thrive in the television and media industry.

你将在电视与媒体管理JDB电子研究生课程中学到什么？

The stand-alone MS degree offers a solid grounding in television and media management, as well as skills specific to business leadership. The dual MS/MBA option, offered jointly with the LeBow College of Business, allows students to integrate more business course content with the management practices of multi-platform television and media.

学习目标:

Understanding revenue and financial models that drive the multi-platform media industry
Confidently utilizing financial analysis tools
Assessing present and emerging technology to successfully manage media organizations at the highest levels
Functioning in the multi-dimensional world of programming which includes knowledge of content production, syndication programming and counter-programming response mechanisms, and understanding the complexities of multi-platform content delivery
Understanding the importance of diverse teams in the media industry and utilizing that knowledge to lead organizations with a specific focus on equity and inclusion
Learning and exercising the management, legal, and negotiation skills required to lead every level of the multi-platform media industry